If you’re looking for information about and providers of mobile advertising, look no further than Advertising Age’s Mobile Marketing Guide. Here you’ll find tips on marketing with mobile, information on mobile provider options, an article by Google mobile product manager Sumit Agarwal on mobile as the ultimate advertising vehicle, and a look at various mobile applications.
Mobile Marketing Guide by Advertising Age
March 25, 2009 · 2 Comments
Categories: How To · Products and Services
Tagged: AdAge, Advertising Age, mobile advertising, mobile marketing guide, sumit agarwal
2 responses so far ↓
Amy // March 25, 2009 at 1:24 pm |
Nice resource. Thanks Sharon.
Josh Gordon // June 24, 2009 at 9:45 am |
Thanks for pointing out the resource. I think it’s also important to distinguish between the various types of mobile. There is obviously advertising as you pointed out, but mobile marketing is really quite different, as is mobile couponing and even M-Commerce.
For an overview of all the various types of mobile and what they mean, I hope that the Lunch Pail is a helpful resource. Check it out if you’re interested.
http://lunchpail.knotice.com/category/mobile-marketing/