Community Newspapers - Hear Them Roar

Shedding Their Print Product? Say it Isn’t so

May 9, 2008 · No Comments

If you didn’t hear, the Capital Times is now an online-only product. That’s a pretty drastic step for a newspaper. One of the most prolific and knowledgable industry bloggers, Rafat Ali, in his PaidContent.org (Do sign up for his free e-newsletter) offers an article by Lauren Rich Fine who talks about it, and the stumbling blocks that newspapers must face and resolve to replace lost print ad revenue with online. Cutting production costs, he says, is vital.

Fine is advertising and publish industry analyst at Merrill Lynch, and considered one of the most influential people on Wall Street in evaluating newspapers,

Categories: In the News
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