The badge that you see here means that I’m an editor on the Topix.com site. I edit the business/advertising page. Purely voluntary, no money changing hands. But it’s a great marketing tool – and you can do it too. All it takes is an application and once you’re accepted they’ll send you all the tools. There’e an editor’s blog to help you if you get stuck but it’s so easy even I only stumbled a few times. One page for which Topix is soliciting editors is the Editor News page.
What’s the point, you ask? Well the point is you control what goes on that page. Not entirely, but if you keep active what you submit is front and center – and your profile is on the page as well. So what you choose should be highly informative but it should also periodically take people where you want them to go – to your newspaper’s site.
Topix also has a free newspaper collaboration product you may want to check out as well.
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